Born to Sweat

As some of you know, I’m a trademark lawyer.  As such, I sometimes come up with trademarks of my own.  BORN TO SWEAT is one of them.  I had t-shirts made with the t-shirt image I am wearing on the left.  And of course I wear my t-shirts to the local fitness center where I sweat quite appropriate to the trademark (and look much like I do on the left).   

Last year we were out for dinner with some friends and I happened to mention that I had applied to register (and now have registered) the BORN TO SWEAT trademark.  Our good friend said “Scott, horses sweat, men perspire – and women glow.”  Hmmmmmmm . . . . I thought . . . . .women glow?  Born to Glow.   Hey – that sounds good!  So now – thanks to our friend – BORN TO GLOW is a registered trademark too. 

I have absolutely no clue what I will ever do with these trademarks so if anyone has an idea . . . . .


One thought on “Born to Sweat

  1. peter lodato

    I better start thinking patent because I also come up with some great one liners. thanks scott love your blog and will continue to read it. Cousin Peter, the last of the true vikings from across the pond.

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